
The Building of YOU
Making It
Knowledge, Wisdom, and Guidance
by
David Hamilton

The path to Marketing with Ludacris " From the Top "
______________________________________________
Here is one last example of promoting yourself to the public on your own site,
the building of you.... As you learn the tools for marketing yourself in the
next chapter, you will begin to see this all come together as to how you can
build yourself simultaneously, and under $20.00 at
Http://www.Gate.com !!!
During an interview with Ludacris, we
talked about how important it was to market a product that was easily captured
in your mind right away. Ludacris answered the question to the importance of
promoting yourself like this,
1. Can you explain Marketing and how important it is ?
Marketing is the grabber, to go out and find out who is listening to me and to
grab them and pull them in so I can give them the music they want. The marketing
behind " What's Your Fantasy " is real, everyone has a FanTasy, so every can
relate to my song. That Makes it so much easier to grab their attention when
your saying something they want to hear, and they can feel what your saying
while they feel what is playin !
2. Can you explain how important it is to PROMOTE ?
Man, it is life and death to the grind ! All I can say is that if you
are not out looking for different ways to promote what you have, you aint doin
nothin. When I was at the radio station in Atlanta, I would talk to everyone who
I came in contact with, I let everyone hear my *&(^*& and made sure people
remembered my name.
3. Can you give up and coming artists some advice as to how to make
themselves better ?
Always have a plan and practice what it is that your doing. Get out and
perform, find a good lawyer too ! hahahah ! For real though, if you really want
to succeed in the biz you have to live, eat, and breathe this business. There is
no room for slackers or lazy a*&*& *&^*&^)* )@@(@( ! You have to
promote your stuff to everyone you possibly can and you have to find ways to
stand out. There are so many people that want to make things happen , and so few
that are willing to go out of there way to actually make it all go down.
Special thanks to Ludacris for helping educate !
"If you have a product that has a story to it, for
instance, one of my songs, that can relate to something that is happening in
society. It is easier to market to people. especially if there is a story to
your art that people can relate to". IE, if your a film student, if you
were doing a short on someone's life, why not make it a soldier that is out at
war. Nothing that is hard to understand can be promoted that well, your
material has to be simple. Add simple things to your site that reflect you and
your work, be creative and be different. Whether it is a song your trying to
market, art work, or your radio talent, this will all start to make sense in the
next chapter ..... Marketing the YOU
---Chapter 3 --->
Ludacris on with Ez in Miami !
David Hamilton
contact information
www.ezstreetrecords.com/address.htm